Viveat Susan Pinto And Urvi Malvania

Stories by Viveat Susan Pinto And Urvi Malvania

Few tricks FMCG firms must learn from star performer HUL

Few tricks FMCG firms must learn from star performer HUL

Rediff.com   20 May 2015

HUL has achieved few milestones in the fiscal gone by and hence is performing good on revenues front.

Will SpiceJet live to fight another day?

Will SpiceJet live to fight another day?

Rediff.com   14 May 2015

The airline re-built the flight schedule and refunded passengers.

Salman Khan: Bad boy, good samaritan?

Salman Khan: Bad boy, good samaritan?

Rediff.com   8 May 2015

He may or may not have changed, but one thing is certain: his friends and fans are going to stick by him

Industry braces for Rs 350-cr hit as Salman faces five years in jail

Industry braces for Rs 350-cr hit as Salman faces five years in jail

Rediff.com   7 May 2015

Those in the business of films believe the timing of the sentencing could not have been worse

Birth of a new super king

Birth of a new super king

Rediff.com   5 May 2015

CSK is reinventing itself to get rid of the controversies and improve brand value

Amul owner tastes Rs 20k-cr mark in annual turnover

Amul owner tastes Rs 20k-cr mark in annual turnover

Rediff.com   5 May 2015

The co-operative does not disclose bottom line figures.

They ain't just cricketers, they are entrepreneurs too

They ain't just cricketers, they are entrepreneurs too

Rediff.com   3 May 2015

Off the field, sportspersons hone biz skills

FMCG companies take stock of operations post quake in Nepal

FMCG companies take stock of operations post quake in Nepal

Rediff.com   26 Apr 2015

FCMG companies which have plants i Npal may take a hit on revenues.

Summer heats up with ITC's entry into juices

Summer heats up with ITC's entry into juices

Rediff.com   22 Apr 2015

ITC wasted no time in capitalising on its new acquisition.

'HUL doesn't believe in cheque-signing philanthropy'

'HUL doesn't believe in cheque-signing philanthropy'

Rediff.com   17 Apr 2015

An interview with HUL's managing director and CEO Sanjiv Mehta.

Women score high in sports endorsements

Women score high in sports endorsements

Rediff.com   16 Apr 2015

Mirza's gutsy image has helped her equal Nehwal's endorsement fee.

Shah Rukh Khan's KKR tops in brand value

Shah Rukh Khan's KKR tops in brand value

Rediff.com   15 Apr 2015

MS Dhoni-led team has lost its number one position to Kolkata Knight Riders.

Marketers admit to their digital fears

Marketers admit to their digital fears

Rediff.com   10 Apr 2015

It is imperative to invest in real time marketing, even at double speed.

Waiting for a good pay hike? You will be disappointed

Waiting for a good pay hike? You will be disappointed

Rediff.com   4 Apr 2015

Infotech will see a mixed appraisal season.

How Mondelez plans to take on Nestle

How Mondelez plans to take on Nestle

Rediff.com   31 Mar 2015

The global snacking powerhouse, has roped in a brand ambassador for Perk.

Enter the world of Aamir Khan

Enter the world of Aamir Khan

Rediff.com   31 Mar 2015

Here's how India's most successful film star goes about his work.

India's ouster from World Cup puts a dampener on ad enthusiasm

India's ouster from World Cup puts a dampener on ad enthusiasm

Rediff.com   27 Mar 2015

India lost by 95 runs to Australia.

10 million users in 40 days: Hotstar takes digital media world by storm

10 million users in 40 days: Hotstar takes digital media world by storm

Rediff.com   22 Mar 2015

The app's success has expanded the scope of content consumption.

40 years ago and now: Not just germs, Dettol fights rivals too

40 years ago and now: Not just germs, Dettol fights rivals too

Rediff.com   13 Mar 2015

Dettol came to India in 1932.

News channels double ad rates for Budget coverage

News channels double ad rates for Budget coverage

Rediff.com   27 Feb 2015

Ad rates on regular days are less than half, media planners said.